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MITAS ROLLS OUT DISTRIBUTION DEAL

  • Dealernews
  • Jun 28, 2024

 

Mitas is not about to slow its roll! Now part of the Trelleborg Group, Mitas continues its drive to bring a full range of motorcycle tires to dealerships and motorcycle enthusiasts around the US, announcing a new distribution agreement with Parts Unlimited.  “As powersports enthusiasts, Parts Unlimited are present at race events and dealer trade shows across the country,” notes Gustavo Pinto Teixeira, Head of Mitas Motorcycle Tires.

“We are thrilled that Parts Unlimited recognizes the Mitas product portfolio as an asset for its powersports business. Mitas tires have gained international recognition for their outstanding performance, and we are enthusiastic to strengthen the accessibility of Mitas tires on the US market.”

The agreement means riders can choose from a number of Mitas tires at one of the 5500+ Parts Unlimited dealers blanketing the country, further solidifying its market presence and opportunities to bring top products to customers wherever they are located. 

One of Europe’s oldest motorcycle tire brands, Mitas was most recently distributed in the US by Lindeco Genuine Powersports. The tires are now in stock at all LeMans locations. See your Parts Unlimited rep for more information on the Mitas powersports range or click here:

www.mitas-moto.com/en-us

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