After making its mark at the Sand Sports Super Show, making waves at AIMExpo and rocking the MX world at Hangtown this past weekend, Segway Powersports is set to take over as the Official UTV of the UTV Takeover 2K24 Tour. Takeover is the largest community-focused UTV event series in the U.S. As part of this partnership, Segway Powersports will host exclusive Segway Experience demo events at all three tour stops in Coos Bay, OR, Winchester Bay, OR and Hurricane, UT.
"We are thrilled to be the Official UTV of the Takeover Tour," says Gabriel Cruz, Marketing Director of Segway Powersports. "This partnership allows us to connect directly with the UTV community and showcase our innovative vehicles in an exciting, hands-on environment at some of the premier riding destinations in the world.”
In addition to taking over event marketing, Segway has been overtaking the competition in the race for market share. Earlier this year, it was announced that Segway Powersports experienced a record breaking Q1, resulting in a 309% YOY wholesale increase and a 343% YOY retail increase.
“These results solidify Segway as one of the fastest-growing companies in the powersports Industry,” claims Cruz. “As well as confirming the company’s strategy to deliver off-road vehicles enthusiasts want, showcasing a unique style and modern technology.”