Made in America! The value proposition for American Landmaster UTVs is a belief in integrity, innovation and Indiana as the company unveiled its 2022 models and hosted its Dealer meeting this week. “Buying American-made products creates jobs for current and future generations,” notes marketing director David Piercy. "Growing a business from good to great starts by having the right set of people on board. I am confident that this team will grow American Landmaster to incredible places."
According to the Alliance for American Manufacturing, “if everyone in the country spent $64 of their yearly shopping budget on American-made products, it would support 200,000 factory jobs in the U.S.” — including those at the factory in Columbia, Indiana. The plan is to grow their Dealer network by 10X in the coming years, ramp up production and innovate in the EV sector… for starters.
Look for a full story, factory tour and a timeline in a coming issue. In the meantime, Piercy offers a sneak peek at what their dealers saw: