DEALER PROFILE
ATV Wholesale Outlet Does Things Differently
OEM UPDATE
Dealers Tour Tao, Discover Denago Difference
INDUSTRY RESEARCH
Pied Piper Points Out A Lack Cell Service
News By Category
News
As part of its ongoing Outdoor Access Initiative program, Yamahas joined Jay Leno to present a UMAX Rally to Burbank PD’s motorcycle training unit.
High Country Harley to close two dealerships.
“We do things a bit differently,” admits ATV Wholesale Outlet GM Jacob Stabler. The results would say the family run business does things better.
“Think of it as a brand within a brand,” suggests Denago GM David Garibyan.
Shifting gears sees OG Industry Icon Primo Marotto joins the OGs Moto team to take the MX market to new heights.
Shifting Gears
Shifting gears sees OG Industry Icon Primo Marotto joins the OGs Moto team to take the MX market to new heights.
ICE industry icon Martino Bianchi has shifted to EV as Stark Future’s new Racing Partnership Manager.
Segway continues to surge! “I’m excited to share that I’ve been promoted to National Sales Director at Segway Powersports,” says industry veteran JJ Pecsok.
“Social media isn’t about selling — it’s about being social,” says Shelby Stites.
Long-time GM of Powder Keg Harley-Davidson, Angela Murray is the new Managing Partner at Mann’s Harley-Davidson in Edinburgh, Indiana—a P4 Automotive dealership.
THE DENAGO DIFFERENCE Dealers Tour Tao Factory “Think of it as a brand within a brand,” suggests Denago GM David Garibyan. “@Denago Denago PowerSports is the premium brand of Zhejiang Taotao Vehicles, akin to how Lexus is related to Toyota.” To help provide insight into how Denago’s American team collaborates with the factory in the process of designing and building motorcycles and ATVs some of the top U.S. dealers were given all-access passes to the factory to see how the team works with engineers to create vehicles designed to stand out in the competitive U.S. market. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/the-denago-difference-3/
ATV WHOLESALE OUTLET VETERAN OWNED, FAMILY RUN “We do things a bit differently,” admits ATV Wholesale Outlet Inc. GM Jacob Stabler. The results would say the family run business does things better: They have sold 60,000+ ATVs and motorcycles in the past 15 years! They have also embraced the eBike and eMoto niches to become the fastest growing EV dealer in California! Starting with only a few vehicles, ATV Wholesale Outlet has swept the Northern California market by offering high quality, affordable powersport vehicles. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/atv-wholesale-outlet/
The Stabler family does things a bit differently at ATV Wholesale Outlet Inc., embracing eBikes, specializing in Chinese-brands and taking what the market is giving them while bolstering the customer experience. Read all about it the July issue: https://dealernews.com/Home/post/issue/july-2025/
In Case You Missed It
Hard to believe that a courageous band of dealers have been able to change the course of history, but May marks 4-years of The National Powersports Dealer Association (NPDA) unwavering commitment to empowering powersports dealers and advancing the industry.
As a leader in the distribution of performance parts, gear and accessories, Turn 14 seeks to help dealers apex the turns and keep them on track.
The V-Twin industry leaders at S&S Cycle continue to make major moves on the personnel front as they rumble right past the tariff issues facing many powersports companies.
BRP published its financial results for the first quarter of 2026, and to no surprise, the numbers were flat.
After 22 years as President and CEO, José Boisjoli will be retiring and stepping down from his role as Chair of BRP’s Board by the end of the fiscal year.
