DEALER PROFILE
Back To The Future With Laidlaw’s Harley-Davidson
OEM UPDATE
Discovering The Denago Difference At AIMExpo
PRESS PASS
WPS Has True Grit
NPDA DEALER NEWS
TMDA Herds Cats Deep In The Heart Of Texas!
BACKFIRE
EV Marketing Made Easy
News By Category
News
Former Arctic Cat executive, Brad Darling, and an Investment Group acquire the Thief River Falls-based manufacturer of snowmobiles, ATVs and Side-by-Sides.
“We are thrilled to partner with AMA for the Hall of Fame Bike Show at the 2025 AMA Vintage Motorcycle Days,” claims Motorcycle Classics Editor Mark Mederski.
Shifting Gears
OEM update: “I’m happy to share that I’m starting a new position as Powersports Media Coordinator at American Honda Motor Company,” says Madison Ebberts.
After 20+ years on the dealership side, including stints as General Sales Manager at landmarks like Eurosports and Hermy’s BMW and Triumph, Bobby Brown has gone corporate!
Chanler Hartwick is the new Membership Manager for the Motorcycle Industry Council, effective immediately.
After 17 years running dealerships for Scott Fischer Enterprises, launching Digital Lead Performance and co-founding LeadHelm a couple years ago, industry pro Aaron Barney is the new National Digital Director for RideNow Powersports and RumbleOn.
Rugged Radios distribution deal dialed in as Turn 14 tunes in. The distribution giant has added Rugged Radios to its line card, widening its selection of communications offerings across the automotive and powersports segments. “Rugged Radios is a game-changer in the off-road and Powersports industries, delivering reliable communication solutions that enhance safety, teamwork, and the overall riding experience,” said Brian Patrias, Director of Powersports at Turn 14 Distribution. https://dealernews.com/Home/post/turn-14-radio-head/
PACIFIC POWERSPORTS DOUBLES UP! Bucking the trend of waiting out the tariffs, Pacific Powersports, Inc., importer and distributor of Motoz Tires, Barkbusters Handguards, Zac Speed Hydration Pack, High Roller Tie Downs and Ventura Motorcycle Luggage is doubling up! “From chaos comes orders, so I am pleased to announce the addition of a second distribution warehouse,” says #PacificPowersports founder Brian Cornelius. https://dealernews.com/Home/post/pacific-powersports-doubles-up/
Dealer News: the hits keep coming for the pros at Ducati Sanford! This time it is top honors from Ducat for the “Purchase Experience.”i
More highlights from Destination Denago... the journey continues even if the posts have been intermittent!
Heads up! SMK Helmets USA is hiring according to Motorcycle Industry Jobs. SMK Helmets
In Case You Missed It
Word leaked the “The Fastest Road In The West” a.k.a. Willow Springs Raceway was sold back in February to a Boston-based private equity firm.
With qualifiers for Loretta’s hitting high gear, MX Futures underway and the weather about to break for local tracks around the country, now is the time when the next crop of #1 plate contenders (and pretenders) show up at shops looking for sponsorships… and now Dealers have the “Answer” to becoming a sponsored rider.
Following an intense 75-question online qualifier open to all Honda Powersports technicians in the country where wrench-spinners were judged on technical knowledge, technique, procedures, precision, and speed, a total of 8 top qualifiers (four from two-wheel, four from four-wheel) were selected to earn an all-expenses-paid trip to the National Finals at Honda’s Alpharetta Training Center.
Former Ducati North America director of sales planning and longtime GM/Owner of Ducati New York/Triumph New York Steven Radt is now the headmaster for old school motorcycle marque Norton.