WHAT’S IN IT FOR YOU?
It is Up To You To Save Our Industry
THE BIG ASK:
Is It Time To Rethink Powersports World
A BLUEPRINT FOR SUCCESS
By Bob Althoff
News By Category
News
The Beast From The East Damon Bradshaw is passing his Charlotte Supercross mojo on to Cooper Webb for the first round of the SMX Playoffs.
All roads lead to Milwaukee this week… at least for North American dealers, 300+ vendors, motorcycle industry icons and even our friends from AIMExpo/MIC and the National Powersports Dealer Association. Dealers will be treated like royalty, of course, with discounts at vendor booths and live training on the showfloor.
Bagger Racing League has its luggage packed and will be roaring into NVP full speed this weekend!
Speaking of packing your bags and heading to Milwaukee, LiveWire’s move back to Juneau Ave. has been completed and Harley-Davidson’s EV spin-off is charging ahead.
Stark says they are “the fastest-growing Spanish company ever in history” — and on the gas… um, charge.
Shifting Gears
When we ran the OEM Update on the “new” Sherco in the August issue, we missed the fastest guy on the team: Warehouse Manager Lane Hyatt!
Gryphon is thrilled to announce that Scott Lockhart has joined our sales team as the Eastern Canada Sales Manager.
Most recently Vice President of SW-MOTECH USA (and still Management Team Member for Women Riders Now), Sarah Schilke announces her latest industry gig.
Former Race Winning Brands V-Twin Technical Sales Manager David Zemla has packed his bags to join global motorcycle luggage leader SW-MOTECH.
Tough job, but somebody has to do it! Veteran motojournalist Kevin Duke discovered the Denago Difference just in time to join dealers on a trip to the factory in China.
Bagger Racing League is roaring into #NVP full speed this weekend! The BRL Race Bagger Build-Off will take place at the Milwaukee 2025 Drag Specialties NVP Super-Street event, set for September 6-7, 2025! Watch as the Tucker Speed team takes on Suburban Motors Harley-Davidson using products from more than 50 suppliers on the show floor. https://dealernews.com/Home/post/baggers-will-pack-nvp/
Bagger Racing League is roaring into NVP full speed this weekend! The BRL Race Bagger Build-Off will take place at the Milwaukee 2025 Drag Specialties NVP Super-Street event, set for September 6-7, 2025! Watch as the Tucker Speed team takes on Suburban Motors Harley-Davidson using products from more than 50 suppliers on the show floor. https://dealernews.com/Home/post/baggers-will-pack-nvp/
BAGGERS WILL PACK NVP! Bagger Racing League has its luggage packed and will be roaring into #NVP full speed this weekend! The BRL Race Bagger Build-Off will take place at the Milwaukee 2025 Drag Specialties NVP Super-Street event, set for September 6-7, 2025! Watch as the Tucker Speed team takes on Suburban Motors Harley-Davidson using products from more than 50 suppliers on the show floor. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/baggers-will-pack-nvp/
In Case You Missed It
Yamaha Motor University Celebrates SkillsUSA Champions
Known for being “first on four wheels”, Suzuki has doubled up!
This isn’t a lab experiment; it’s a machine refined through real feedback in over 50 countries.
Harley-Davidson, Inc. has announced that its Board of Directors appointed Artie Starrs as President and Chief Executive Officer, effective October 1, 2025.
