CATEGORIES
09/02/2026
- Categories: Street
- Tags: Triumph Motorcycles, Triumph Summer Send-Off Sales Event
It is not a party unless everyone is invited, so Triumph Motorcycles is inviting riders to celebrate the season’s finale at their local dealership during the Triumph Summer Send-Off Sales Event.
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09/02/2026
- Categories: Personal Watercraft
- Tags: Dealer Spotlight, VForce Marine, Yamaha Motor Finance Corporation, YMFC-US
Yamaha Motor Finance Corporation (YMFC-US) continues their Dealer Spotlight series with an uplifting success story from VForce Marine in Orlando, Florida.
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09/01/2026
Bridgestone has rounded out their Battlax tire range with the addition of the S21.
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09/01/2026
- Categories: Street
- Tags: Breast Cancer Awareness, Hamilton Harley-Davidson, Route 12 Harley-Davidson
The Motor Company is showing signs of recovery, but the venerated brand is not out of the woods yet.
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09/01/2026
Extra! Extra! Read all about it. Veteran moto journalist joins the Motorcycle Industry Council. With the hiring of Greg Drevenstedt as Media Relations and Communications Specialist, MIC has added nearly two decades of motorcycle industry media experience to its Communications team.
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08/28/2026
“Today my Executive Board colleagues Gottfried Neumeister and Petra Preining presented the H1 and Q2 figures for KTM AG and Bajaj Mobility,” said KTM Chief Commercial Officer Stephan Reiff.
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08/28/2026
- Tags: BRP Financial Services, Club BRP
“Our dealers are at the heart of everything we do and we are committed to making it easier for them to do business with us. BRP Financial Services will provide financing solutions that support their sales growth, give them credit flexibility to close more deals, and strengthen their long-term customer relationships. The offering aims to make product ownership more accessible to consumers, while maintaining the premium brand experience they expect from BRP.” – David Baker, Vice-President and General Manager, Powersports North America at BRP.
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08/28/2026
Retail performance has traditionally been measured with monthly reports that require attention even though problems may have been happening for a full month before they are revealed.
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08/28/2026
- Categories: ATV, Side By Side
- Tags: Dirtbag Brands, Torc1 Racing, UTV
Not just any dirtbag, Dirtbag Brands founder Josh Salazar has taken control of the Torc1 brand.
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08/28/2026
Slingshotting from Polaris to Red Wing boots? “I’m happy to share that I’m starting a new position as Vice President Wholesale & Direct to Consumer at Red Wing Shoe Co.” says Joel Harmon.
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