ATV News

RABACONDA ROLLS OUT UTV APPLICATION AT SAND SPORTS SUPER SHOW

09/16/2026

Categories: ATV, Side By Side
Tags: 4-Wheel Adapter Kit, ATVs, cars, pickup trucks, Rabaconda, Sand Sports Super Show, SSSS, tire-changing tools, trailers, UTVs

Already the worldwide leader in portable tire-changing tools, Rabaconda is rolling out its 4-Wheel Adapter Kit at the Sand Sports Super Show September 18-20 at the OC Fair & Event Center in Costa Mesa, California.

SPEAKING OF SAND SPORTS SUPER SHOW…

09/16/2026

Categories: ATV, Side By Side
Tags: American Sand Association, ASA, DRT Motor Sports, JD Designs, Rugged Radios, Sand Sports Super Show, SSSS, Whip Tech

As part of its ongoing mission to Unite • Inform • Mobilize the dune community while protecting your right to ride, the American Sand Association (ASA) fundraising raffle returns to the Sand Sports Super Show this weekend.

HARLEY HEADED TO SEMA!

09/11/2026

Categories: ATV, Offroad, Side By Side, Street
Tags: Denago, Harley-Davidson, Kawasaki, KYMCO, Mahindra, Massimo, Powersports, SEMA, SxS, The SEMA Show

After welcoming the powersports world to the world’s largest aftermarket event — The SEMA Show — Harley-Davidson rolls into Las Vegas as a foundational anchor for the new Powersports Pavilion.

DIRTBAG TAKES OVER TORC1

08/28/2026

Categories: ATV, Side By Side
Tags: Dirtbag Brands, Torc1 Racing, UTV

Not just any dirtbag, Dirtbag Brands founder Josh Salazar has taken control of the Torc1 brand.

YAMAHA POSTS PROFITS, CUTS U.S. UTV PRODUCTION:

08/05/2026

Categories: ATV, Side By Side
Tags: all-terrain vehicle, ATV, side-by-side, SxS, Yamaha Motor Corporation USA, Yamaha Motor Manufacturing Corporation, YMMC

ADVOCACY: THE QUIET WARRIOR SOUNDS OFF

07/03/2026

Categories: ATV, Offroad, Side By Side
Tags: America's 250th birthday, Independence Day, Quiet Warrior Racing, QWR

As our nation celebrates 250 years of freedom, all of us at Quiet Warrior Racing (QWR) are reminded just how fortunate we are to live in a country blessed with extraordinary public lands and the freedom to explore them.

DEALER NEWS: BILL GLODICH HONDA CELEBRATES 80th ANNIVERSARY

06/24/2026

Categories: ATV, Offroad, Side By Side, Street
Tags: Bill Glodich Honda, Honda

Bill Glodich Honda celebrated its 80th anniversary with an open house event on June 27th, but today was a red letter day for the Frankfort, Illinois dealership.

PRODUCT NEWS: SEGWAY BEATS THE IRON GIANT!

06/24/2026

Categories: ATV
Tags: ATV, Dirt Wheels Magazine, Jacob Zuccone, Red Bull Erzbergrodeo, Segway AT10, Segway Powersports

To highlight the return of ATVs to the world’s most iconic hard enduro event for the first time in eight years, Segway Powersports made history at the legendary Red Bull Erzbergrodeo.