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RABACONDA ROLLS OUT UTV APPLICATION AT SAND SPORTS SUPER SHOW

09/16/2026
Already the worldwide leader in portable tire-changing tools, Rabaconda is rolling out its 4-Wheel Adapter Kit at the Sand Sports Super Show September 18-20 at the OC Fair & Event Center in Costa Mesa, California.

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SPEAKING OF SAND SPORTS SUPER SHOW…

09/16/2026
As part of its ongoing mission to Unite • Inform • Mobilize the dune community while protecting your right to ride, the American Sand Association (ASA) fundraising raffle returns to the Sand Sports Super Show this weekend.

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HARLEY HEADED TO SEMA!

09/11/2026
After welcoming the powersports world to the world’s largest aftermarket event — The SEMA Show — Harley-Davidson rolls into Las Vegas as a foundational anchor for the new Powersports Pavilion.

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CALLING ALL CUSTOMS

09/11/2026
Speaking of SEMA, the 2026 SEMA Battle of the Builders competition will debut a new element – a dedicated Motorcycle category, expanding the competition to include some of the finest custom two-wheeled vehicles in America.

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DEALER NEWS: 

09/09/2026
Last month, Columbia Powersports Center celebrated 50 years in business, highlighted by the presentation of a 50-year plaque from Kawasaki Motors Corp. District Sales Manager Ryan Smith presented the meaningful recognition of this milestone.

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TURN 14 RETURNS TO SAND SPORTS SUPER SHOW

09/09/2026
Distribution giant Turn 14 is set to showcase brands at the Sand Sports Super Show taking place Sept. 18-20 at the OC Fair & Event Center in Costa Mesa, California.

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DIRTBAG TAKES OVER TORC1

08/28/2026
Not just any dirtbag, Dirtbag Brands founder Josh Salazar has taken control of the Torc1 brand.

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YAMAHA OUTDOOR ACCESS CONTINUES

08/25/2026
Six dealerships and Yamaha Motor Corp. are awarding more than $225,000 in second-quarter funding through the Yamaha Outdoor Access Initiative (Yamaha OAI).

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SEGWAY PARTNERS WITH DRT MOTORSPORTS

08/07/2026
Segway Powersports has partnered with DRT Motorsports — one of the off-road industry’s leading manufacturers of premium accessories — to launch a full range of aftermarket products for the Super Villain SX20T.

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SHIFTING GEARS AT SEGWAY

08/07/2026
“Thank you Segway Powersports US, for the opportunity to join the team,” said an elated Kellen Kerbs.

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