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EICMA News

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06/10/2026
We first ran into the NPA crew at the EICMA show in Milan… which given the scope of the world’s oldest and largest motorcycle trade fair wasn’t that out of place.

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06/10/2026
Speaking of BIG news from EICMA, we first saw the 2027 X-Cape 1200 in Milan, then U.S. dealers were treated to the North American debut with a drum line at AIMExpo the first week of January.

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04/01/2026
Shakespeare said “all the world’s a stage and all the men and women merely players; They have their exits and their entrances…” Certainly the motorcycle worlds’ biggest stage was deep in the heart of Texas as MotoGP took over Circuit of The Americas this past weekend and it was a passion play of epic proportions.

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12/05/2025
Citing factors like “improved collaboration with key partners worldwide,” Zero is shifting its headquarters from Scotts Valley, CA to Amsterdam.

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11/21/2025
On the eve of EICMA, Ducati assembled an enclave to recognize the achievements of dealers around the globe. Capo tutti capo for the Americas was Ducati New York, recognized as “The 2025 Dealer Of The Year For North And South America.”

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11/21/2025
Conspicuous in its absence from EICMA, the KTM/Bajaj mashup has made headway.

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11/21/2025
Citing a need to restore confidence in the company, KYMCO USA, Inc. has brought in a couple familiar faces. Frank Yang stepped up as Interim CEO effective October 30, 2025, marking a renewed commitment to the brand’s future in the United States. Yang’s order of business was to bring back former KYMCO USA Vice President Joe Wofford — AKA “KYMCO Joe” — as the new Senior Vice President.

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11/14/2025
While National Powersport Auctions was accelerating in Europe — announcing “International Powersport Auctions” at EICMA — the nation’s leading remarketing services provider was slowing down closer to home.

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11/14/2025
While the motorcycle world was headed to Italy to see the latest new models crowded into the Rho Fiera fairgrounds, hometown hero Vespa was celebrating 80 years of two wheeled history in downtown Milan in a very different way.

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11/14/2025
While Triumph was busy showing off more than 30 new models and updates to its motorcycle line-up at EICMA, they were busy bolstering the U.S. team.

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