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KYMCO DEALER SUPPORT ON THE #RODE2SEMA

10/23/2026
Leading up to the SEMA Show, KYMCO USA (Booth #55245) rolls out its “Year-End Choice Sales Event.”

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VOTE FOR PEDRO?

10/23/2026
Not Napoleon Dynamite — his ballot is for SEMA’s Truck & Off-Road Alliance – TORA’s “Best In Show” competition. The Adventure Lifestyle Dealer Group blew up a 2027 Can-Am Defender MAX Limited project vehicle. Dealers heading to the SEMA Show are encouraged to rock the vote.

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FIND THE SHARKS AT SEMA

10/14/2026
The vehicle security and recovery sharks at Find It Now can be found at The SEMA Show in Booth #59221.

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SHIFTING GEARS AT TURN 14 POWERSPORTS

10/14/2026
Turn 14 Powersports is grabbing another gear. “Please join me in welcoming Braylan Mayorga, our new Social Media Specialist – Powersports, based in Keller, Texas,” says Eric Mauer, Powersports Marketing Lead for Turn 14 Powersports.

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TOOL TIME AT SEMA

10/09/2026
Right to repair? TOPDON USA (Booth #37183) is bringing its professional diagnostic technology to powersports with the introduction of their new ONE Moto at The SEMA Show.

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SQUIRE LOOKING TO LOCK UP BUSINESS AT SEMA

09/30/2026
Founded in England in 1780, Squire has spent more than two centuries developing security products designed to protect motorcycles, bicycles, equipment and property… now the brand has set its sights on the colonies, um, United States.

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E-HAWK 10 CHARGES INTO SEMA

09/25/2026
Big news from a small machine! Denago PowerSports (Booth #57217) will be charging into the Powersports Pavilion at the SEMA show with the updated 2027 E-Hawk 6 and the all new E-Hawk 10.

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SHIFTING GEARS AT MASSIMO

09/25/2026
Massimo is on the gas heading into the SEMA show with expanded leadership and some class-leading vehicles. Back in April, Massimo Group (Booth # 56217) announced the appointment of Quenton Petersen as Chief Executive Officer.

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TOOL TIME SET FOR SEMA

09/18/2026
In addition to getting in on the ground floor of the Powersports Pavilion, the new South Hall upper level will highlight the tools of the trades.

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HARLEY HEADED TO SEMA!

09/11/2026
After welcoming the powersports world to the world’s largest aftermarket event — The SEMA Show — Harley-Davidson rolls into Las Vegas as a foundational anchor for the new Powersports Pavilion.

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