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Shifting Gears News

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SHIFTING GEARS: FROM POLARIS TO RED WING

08/28/2026
Slingshotting from Polaris to Red Wing boots? “I’m happy to share that I’m starting a new position as Vice President Wholesale & Direct to Consumer at Red Wing Shoe Co.” says Joel Harmon.

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SHIFTING GEARS AT AMA

08/25/2026
American Motorcyclist Association (AMA) is “lawyering up” to better advocate on behalf of riders in the central states. Texas attorney Scott Jones joins the AMA’s Government Relations Department as Central States Representative.

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Shifting Gears At Herohub

08/21/2026
Herohub has added industry hero Josh DeMoe to its leadership team as Director of Performance Groups & Strategic Partnerships.

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Shifting Gears

08/14/2026
New OEM Tewa Moto Inc. adds an old hand as powersports industry veteran Colin Preiser becomes Brand Director for North America.

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SHIFTING GEARS: FOR WHOM THE BELL TOLLS

08/11/2026
“After nearly 9 incredible years with Fox Racing, today marks the end of an unforgettable chapter in my career,” says veteran road warrior Ryan Osborne.

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SHIFTING GEARS AT SEGWAY

08/07/2026
“Thank you Segway Powersports US, for the opportunity to join the team,” said an elated Kellen Kerbs.

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SHIFTING GEARS: MIC VP MAKES MAC

08/05/2026
U.S. Secretary of Transportation Sean Duffy has appointed Andria Yu, VP of Communications for the Motorcycle Industry Council and Motorcycle Safety Foundation, to the U.S. Department of Transportation’s Motorcyclist Advisory Council (MAC).

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EVOLUTION SHIFTING INTO HIGH GEAR

07/31/2026
A seasoned pro Todd Hinrichs has made the rounds from Kuryakyn, Tucker Powersports, Baker Drivetrain — he even worked at a big Bobcat Dealership — but the last time Dealernews spoke to Todd was at AIMExpo about All Balls Racing Group.

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DUCATI SHIFTING GEARS 

07/24/2026
Ducati UK, Ireland, Sweden and Norway boss Fabrizio Cazzoli has been promoted to Global Sales & After Sales Director and concurrently appointed to the company’s Board.

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SHIFTING GEARS FOR YAMAHA INDUSTRY ICON

07/15/2026
Shooting Starr! “I am very happy and excited to announce that I have officially joined Yamaha Motor Finance Corporation (YMFC), as Director of Global Communications,” announces industry icon Bob Starr.

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