CATEGORIES
04/09/2025
It is tough to be everywhere and see everything at any tradeshow, but when the number of exhibitors tops 300 and there are three stages with multiple presenters going simultaneously — as there was at AIMExpo this year — you are bound to miss something, no matter how well you budget your time!
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04/09/2025
- Categories: ATV
- Tags: Denago, Denago Mudhawk 200 FI
Denago’s Mudhawk 200 FI makes its debut just in time for spring showers and playing in the mud when the chores are done.
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04/09/2025
- Tags: AIMExpo, Pro Series Clamp-On Grips, ProTaper
ProTaper came to grips with the fact that the competition has been offering lock-on grips for the past couple seasons, so at AIMExpo they launched the new Pro Series Clamp-On Grips.
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04/08/2025
- Tags: Harley-Davidson, Jochen Zeitz
Reuters, Milwaukee Journal Sentinel and a number of credible sources are reporting that Jochen Zeitz plans to retire in 2025.
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04/08/2025
After 17 years running dealerships for Scott Fischer Enterprises, launching Digital Lead Performance and co-founding LeadHelm a couple years ago, industry pro Aaron Barney is the new National Digital Director for RideNow Powersports and RumbleOn.
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04/04/2025
First it was Captain America going old school on a 1942 WLA (known as the “Liberator”) in Captain America: The First Avenger, circa 2011.
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04/04/2025
- Tags: 1 Soldier 1 Dog 1 Team, 2025 Let’s Ride Challenge – Ride for Heroes, American Legion Riders, Combat Veterans Motorcycle Association, Hanks for Our Troops, Harley-Davidson, Motorcycle Missions, National Association of Buffalo Soldiers and Troopers, Rolling Thunder, Veterans of Foreign Wars, Wounded Warrior Project
With Harley dealers as the unifying element, The Motor Company has launched the 2025 Let’s Ride Challenge – Ride for Heroes.
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04/04/2025
“Dealers are the ambassadors of excitement,” declares Matt Laidlaw in the April cover story. “We need to excite people about the sport of motorcycling.
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04/04/2025
- Tags: KTM, KTM Group, PIERER Mobility AG
Immediately following Pierer Mobility’s April 1 announcement that the Austrian media had gotten it wrong, the following statement was issued April 3.
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