
When Bridgestone rolled out Bridgestone Moto University back in May, a new SPIFF Rewards was implemented to get dealership sales personnel gain in-depth knowledge of Bridgestone motorcycle tires through engaging and accessible training modules. Learn about product features, performance benefits and tips to help you connect with customers more effectively… and get paid to do it! Each sale earns a preset reward amount (e.g., $X per tire sold). Although the SPIFF was originally intended to run for a limited introductory period, Bridgestone has extended the incentives to run through the “back to school” cycle.
“Students” who enroll Bridgestone Moto University can still receive access to all the tools and incentives of the original program for the fall semester, including:
Comprehensive Product Training & Resources: In-depth training courses covering Bridgestone’s full motorcycle tire lineup and the latest on its products, programs and opportunities
Sales Incentives: Cash rewards for eligible tire sales through the new SPIFF program (USA only)
Easy-To-Use Tools: Simple tools for submitting sales, tracking reward earnings, and accessing seasonal promotions and bonus incentives to maximize salesperson earnings
Convenient Access: 24/7 access to training modules from any device
Streamlined Experience: A single platform that handles both training and rewards, plus includes a streamlined registration process so new users can get started instantly
Continuous Updates: Ongoing updates to training content and incentive opportunities
This program is designed to support dealers with tools that make a difference on the sales floor by combining online product training with real earning opportunities. Current users can log in and activate rewards today. New dealers can register at: