“All retailers are looking for new ways to reach customers, and dealers need access to tools and technology to stay competitive in the ‘new normal’ of online transactions,” says RumbleOn’s Chief Operating Officer Peter Levy, explaining the “channel disruptor” e-comm company’s pivot to including dealers. “RumbleOn uses its vast Powersports e-commerce experience and data intelligence to optimize the buyer’s journey with hyper-personalization driven by data and machine learning.”
Instead of excluding the dealers, the 3.0 model calls for partnering with brick and mortar types, starting with the RideNow Powersports Group. “Dealers around the country are choosing RumbleOn’s technology solutions to lead their transformation to transact digitally,” claims Levy. “We are excited to have the RideNow Powersports Group join the launch. A highly successful and innovative organization representing 46 dealerships across the nation is certainly validation of the platform that RumbleOn has built.”
At the time of the launch there are more than 130 dealership locations across 33 states participating in RumbleOn 3.0. “We are clearly an incremental sales volume opportunity for every dealer large or small, regardless of their geographic location,” concludes Levy.
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