Even though Western Power Sports is celebrating its 60th anniversary of serving dealers this year, the Boise-based distribution giant shows no sign of slowing. Instead, they continue to accelerate faster than ever! These facts were driven home during the annual sales meeting held in the Boise Centre the last week of January, 2020.
Although WPS CEO Craig Shoemaker had more than enough going on during the show, he was gracious with his time, and as candid as always when it came to discussing the Dunlop deal, WPS expansion, the state of the industry and were the industry is headed.
See more coverage in the February issue of Dealernews or watch video here.
