We have heard about B2B and B2C transactional models, but how about DtoR? Octane (the fintech firm that owns Roadrunner Financial and bought Cycle World) has teamed with Joydrive to create a Digital-to-Retail buying experience for Polaris. “This partnership enables a seamless purchase journey for Indian Motorcycle and Polaris Slingshot consumers and dealers,” notes Mike Dushane, Chief Product Officer at Octane. “We’re excited to strengthen our industry leadership in digital retailing alongside Polaris and Joydrive as we continue to make buying fast, easy, and accessible.”
According to the team, customers can now benefit from an easy, end-to-end experience when shopping for Indian Motorcycle or Polaris Slingshot vehicles from the comfort of their own homes; they can instantly prequalify for financing via a soft credit pull with Octane Prequal, value their trade, indicate interest in Finance & Insurance products, add accessories and more before visiting a dealership to complete their purchase.
“This is the perfect application of Joydrive technology,” adds Hunter Gorham, Founder and CEO of Joydrive. “Through this partnership, we’ve been able to leverage the combined expertise of three great companies to make the buying process more seamless for both the customer and dealer.”
Dealernews has a more extensive follow-up coming in the next issue.
