The National Powersports Dealer Association has announced the launch of Powersports World, a free digital TV channel devoted exclusively to powersports content of all types. Powersports World is a subsidiary of the NPDA, the nation’s association home for powersports dealership owners. Viewers can find Powersports World on a variety of platforms, including Roku TV, Sling, Sportstribal, Chromecast, Localnow, Distro TV and more.
“This is another first for the NPDA and on behalf of our Dealers who are now part-owners of the channel via their NPDA membership, I’m thrilled to welcome Powersports World into the homes and onto the phones and devices of millions of prospective dealership customers,” said Bob Althoff, Founding Board Member and Chairman of the NPDA. “As Dealers, there’s never been such a growth-oriented mechanism to drive customers into our stores. With the support of OEMs, aftermarket brands and other companies affiliated with our industry, we’re confident that
Powersports World will be yet another tool that will help Dealers become sustainably profitable.” Powersports World is the NPDA’s joint venture with Triple-B Media and Chet Burks Productions. Triple-B Media was founded by former executives at ESPN and has launched numerous other FAST (Free, Ad-Supported Television) channels.
Scheduling and programming is already underway, and includes the following segments: Builders, Flat Track Fridays, Vintage, Instructional, Custom, Lifestyle, New Products, Movies, Racing, Documentaries and more.
Tune in to Powersports World HERE.
