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DEALER NEWS: GREG MACKEY, CYCLES OF JACKSONVILLE

There are early adopters and then there is Greg Mackey, Denago Dealer #1

Mackey’s Cycles of Jacksonville operation does well with Vespa scooters because of the proximity to the beach, his sportbike customer base is well served by Aprilia and Triumph, the occasional “eclectic” buyer gravitates to the Moto Guzzi on the floor and for everything else from ATVs to UTVs his Honda franchise covers all the bases! But he still felt there were opportunities in the market — a need for something different in his diversified and balanced powersports portfolio. Think of it as the “Denago Difference.”

Dealernews had the unique opportunity to discuss that difference, talk tariffs and see his experience with the factory and the chief executives of Tao and Denago at the factory in China! Remember this was weeks before the 90-day pause at the height of the tariff turmoil, and yet Mackey (and all the other dealers on the junket), were cautiously optimistic. After touring the factory, joining in on product planning and engineering sessions with R&D — things he had never experienced with any of his longstanding OEMs — Mackey was even more confident in the opportunities offered by Denago for his dealership.

We put him on the spot by putting him on camera with no warning, prep time or second takes to get his gut reactions on China, Tariffs and the Denago Difference!