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ONE MILLIONTH TRIUMPH

“Everyone at Triumph is incredibly proud to have played a part in achieving such a momentous moment in the modern history of this iconic brand," said CEO Nick Bloor on the occasion of Triumph reaching a historic milestone in its modern era with the reveal of the millionth motorcycle built since the brand’s return in 1990. "Over the 31 years since we re-launched Triumph with a new line of British designed motorcycles in Cologne in 1990, we have shared so many great moments with our fans across the world. From returning to the TT champions arena, to entering the MotoGP paddock with our Moto2 Engine partnership, to supporting the biggest global riding event and its great cause for health and wellbeing with the Distinguished Gentleman’s Ride, to mention only a few. Triumph’s success has always stemmed from the passion and commitment we share with our riders.” 

Bloor unveiled the 1 millionth bike — a custom painted Tiger 900 Rally Pro — at Triumph’s Global Headquarters in Hinckley in front of the UK team. With its Jubilee silver paint scheme and one millionth graphics, this milestone motorcycle will be displayed in Triumph’s stand at this year’s Motorcycle Live show at the NEC and then on show in Triumph’s Factory Visitor Experience* in a new, specially created 120-year anniversary display.

“Whilst the last year has been challenging for all of us, this passion and commitment has driven Triumph to even greater heights, including the successful entry into new categories with the Trident 660 and Tiger Sport 660," Bloor added. “Over the last three decades Triumph has maintained sustained and significant investment in our people, our partners and our in-house design, engineering, and manufacturing capabilities, in order to grow the reach and reputation of this iconic British brand. This investment in home grown talent, both in the UK and around the world, matched by the passion we share with our riders for delivering the complete and perfect motorcycle, has seen the brand go from strength to strength, achieving the most successful year in the brand’s entire 120-year history.’’

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