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RIDERS ADVANTAGE ACQUIRED BY APCO

 

 

The F&I experts at Rider’s Advantage have been acquired by automotive leader APCO Holdings, LLC (APCO). Although Rider's Advantage is widely recognized in the powersport industry with a deep portfolio of products and training services sold by 1,000+ powersports, marine and RV dealerships, it couldn’t hold a candle to the size and scope of APCO on the car side. Consolidated under the APCO umbrella are EasyCare, National Auto Care, GWC Warranty, Crystal Fusion and Capital Administrative Professionals brands.

"We couldn’t be more excited to welcome Rider’s Advantage to the APCO family," claims Tony Wanderon, CEO of APCO Holdings, LLC. "This acquisition increases our ability to deliver the products and services powersports dealers want and need, plus enhances our ability to support dealers across multiple channels."

“The addition of Rider’s Advantage deepens our expertise in the powersports space—growing the value we offer to dealers and agents,” added Courtney Hoffman, APCO’s Chief Revenue Officer. “I am confident that Rob and his team will make an immediate impact in this segment of our business and I’m excited to see how we come together.”

“Joining APCO allows us to provide an unprecedented level of value and support to the industry, while growing and preserving the integrity of our brand,” concludes Rob Hefner, President of Rider's Advantage. "We are incredibly honored to be part of the APCO family.”

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