

Ski-Doo and Lynx will not only be returning to Hay Days in force, dealer-led sessions will help drive customers to both booths. Displays will include the 2026 MXZ 600RS, 2026 Ski-Doo Models, Twin Track Oval race sled, Scale models of Design and Innovation concepts, and a new Parts, Accessories and Apparel module with the most popular products. Plus, a 10.25” Display with expert personnel to demonstrate capabilities and answer questions on connectivity.
“You’ll want to take a look at some concepts from our design studio and meet the designers sketching live throughout the weekend — and challenge one of our racers or ambassadors at the Sledders gaming lounge,” says Steve Cowing, BRP PR & Media Relations Manager – Snowmobiles. “Ski-Doo owners can also play pull tabs and win prizes with proof of ownership.”
New Attractions, New Interactions
There will be some fun new things within the booth this year and some of the familiar ones too.
Saturday 9/6
Booth opens 7:00 AM
Can-Am Coffee starts 7:30 AM
Meet our Ambassadors 8:00 AM
Racing Press Conference 10:00 – 10:30 AM
Ski-Doo Sledders Challenge All Day
Live Hay Days T-Shirt printing 8:00 AM – 4:00 PM
Live Design and Innovation Sketching 11:00 AM, 1:00 PM and 4:00 PM
Sunday 9/7
Booth opens 7:00 AM
Can-Am Coffee starts 7:30 AM
Ski-Doo Sledders Challenge All Day
Hay Days T-Shirt printing 8:00 AM – 1:00 PM
Live Design and Innovation Sketching 9:00 AM – 11:00 AM
Hay Days Booth – Lynx
Chill out and catch the Down and Dirty Challenge. If you’re feeling warm stop by and recharge in the Lynx Sub-Zero chamber – it will bring you back to temperatures more fitting of Scandinavia!
Saturday 9/6
7:00 AM Booth Opens
7:30 AM Can-Am Coffee starts
11:00 AM Lynx Freezies
2:00 PM Down & Dirty Mud Challenge at the Hay Days Mud Pit
Sunday 9/7
7:00 AM Booth Opens
7:30 AM Can-Am Coffee starts
There will be product experts on-hand including Joni Launonen to answer all the questions on “why Lynx?”