Good news, bad news? While LiveWire losses continued again in Q2, STACYC surged! LiveWire Group, Inc. is comprised of two business segments:
Electric Motorcycles – focused on the sale of electric motorcycles and related products
STACYC – focused on the sale of electric balance bikes for kids, electric bikes and related products
“Despite continued supply chain issues resulting in delays in product availability, STACYC revenue increased in the second quarter of 2025 compared to 2024 by $1.0 million primarily driven by higher volumes,” noted CEO Karim Donnez. “Selling, administrative, and engineering expenses decreased by $0.6 million primarily driven by a reduction in advertising and marketing spend.”
