But Money Makes The Wheels Go Round!


Teamwork may make the dream work, but money makes the wheels of commerce go round… Triumph teams with Sheffield Financial to make the dream of motorcycle ownership achievable by extending their retail financing partnership through a new multiyear agreement. This extension builds on a long-standing relationship that provides Triumph dealers and riders across the United States with competitive retail financing options.
“Our partnership with Sheffield Financial has been instrumental in helping our dealers deliver a seamless buying experience,” notes Rod Lopusnak, general manager of Triumph Motorcycles America. “Extending this relationship ensures customers continue to have access to competitive financing options and dealer-focused tools that make owning a Triumph more accessible.”
Under the renewed agreement, Triumph dealers will continue to benefit from:
Dealer-first digital tools: Through Sheffield Financial’ s dealer portal, Triumph dealers can offer digital financing tools that allow customers to begin the financing process online and complete it at a dealership.
Simplified financing experience: Competitive financing options and a streamlined loan contract provide customers with clear payment choices and help dealers complete transactions efficiently.
End-to-end dealer support: Sheffield Financial’s specialized powersports underwriting team is available seven days a week to support dealers and help keep transactions moving.
“Triumph is committed to delivering an exceptional customer experience, and we’re pleased to support that commitment,” concludes Susan Andersson, senior vice president and head of national accounts at Sheffield Financial. “This multi-year extension strengthens our collaboration and reinforces our focus on providing clear, competitive financing options for Triumph dealers and customers.”
About Sheffield Financial
Sheffield Financial, a division of Truist Bank, Member FDIC, provides installment financing for the powersports, marine, compact tractor, outdoor power equipment and trailer industries. Founded 33 years ago, Sheffield Financial serves hundreds of brands and has financed millions of customers across the United States. Backed by Truist Bank, one of the nation’s largest financial services companies, Sheffield Financial offers straightforward retail financing options and customer-focused service. Learn more at:














