

Industry veteran Kevin “KJ” Johnston embarks on a new adventure within the Piaggio Group Americas operation, shifting from Northeast Regional Sales Manager to Director of Dealer Development. With almost 20 years of powersports industry experience, KJ has an understanding of the dealers’ unique needs, combined skills and connections to get them what they need to be more successful.
Although his expanded role calls for him to champion the dealers, Johnston can draw on his backround as a champion. KJ ignited his passion for the industry at an early age when he competed nationally in hare scrambles and enduros with multiple championships under his belt. Off the track, he has experienced success in all aspects of this industry from sales and business development to marketing at the OEM level.
He currently enjoys putting together dealer demo events and track days. He retains racing credentials as a member of the American Motorcycle Association (look for him at VMD this week). In his spare time, he enjoys camping, boating, riding his assortment of motorcycles, and spending time with his family.