MotoAmerica Locks Up Deal With VICE TV
MotoAmerica kicked off its 2026 Season commemorating “50 Years Of Superbike Racing” by locking up a broadcast deal with V10 Entertainment to show Superbike races live on VICE TV. Live coverage from Road Atlanta kicked off on Saturday, April 18 and Sunday, April 19 and will follow the championship all season long.
“MotoAmerica Superbike competition is pure racing — authentic and uncompromising,” said Chuck Aksland, Chief Operating Officer of MotoAmerica. “Celebrating ‘50 Years Of Superbike Racing,’ we’re excited to bring our premier class to VICE TV, a platform known for dynamic and edgy sports programming, and reflecting the same raw energy that defines our series.”
According to Aksland, the partnership brings the pinnacle of American motorcycle roadracing to VICE TV’s bold, culture-driven audience. The collaboration will deliver nine Superbike rounds from across the United States, showcasing elite international talent, intense head-to-head rivalries, and high-stakes competition—all within an environment that celebrates five decades of racing history.
“Live competition is at the core of VICE TV’s expanding sports strategy,” added Pete Gaffney, President of VICE TV. “MotoAmerica Superbike embodies everything we look for — speed, intensity, elite athletes and real stakes. In its milestone 50th year, this championship brings a level of authenticity and adrenaline that aligns perfectly with our audience.”
The 2026 MotoAmerica Superbike season on VICE TV delivers the complete race calendar, totaling 20 races across nine rounds with access to over 40 million U.S. households via major cable and satellite outlets, bringing new and existing fans closer to the speed, intensity, and action of Superbike in its golden anniversary year.
For more information about MotoAmerica and the 2026 Superbike season, click here:
