While KTM stock was taking a beating, Beta was busy bringing a new SX Rider on board and rolling out a new rubber deal. Bridgestone is returning to Supercross and AMA Pro motocross, becoming the official tire sponsor of Liqui Moly Beta Racing. The teams will be using the full line of Bridgestone BATTLECROSS tires, starting at A1.
“We are thrilled to partner with Bridgestone as they make their return to Supercross and motocross,” said Carlen Gardner, Team Manager at Liqui Moly Beta Racing. “With their unparalleled track record, we are confident this partnership will elevate our performance across all the series our race team competes in and support Beta Racing in achieving remarkable results. “Riders on Bridgestone tires have claimed 10 Supercross and 20 AMA 250 East/West Championships, in addition to 11 450 Motocross and 10 250 Motocross Championships. Legendary names such as Jeremy McGrath, Ricky Carmichael, James Stewart and Chad Reed have all ridden to victory on Bridgestone tires over the years.
Bridgestone will also provide tires for Beta Racing off-road teams in a range of series, including Grand National Cross Country (GNCC), AMA National Hare and Hound, AMA Regional West Hare Scrambles, World Off-Road Championship Series (WORCS), AMA National Grand Prix Championship (NGPC), National Enduro and EnduroCross.
“Partnering with Bridgestone as our tire sponsor instills confidence throughout our racing operations,” adds Bryan Wunsch, Marketing Manager for Beta USA. “Their reputation for performance and innovation aligns perfectly with our team’s drive for excellence on the track. We look forward to achieving new milestones together in this exciting partnership.”
“We constantly strive to develop and innovate class-leading tires, and partnering with the impressive Liqui Moly Beta Racing team allows us to demonstrate their capabilities at the highest levels of racing,” said Jim Dowell, National Sales and Racing Manager at Bridgestone. “Our current BATTLECROSS tire line is the most advanced dirt offering we have ever had, and we’re excited to showcase that with the team at Beta for the upcoming season.”
