Landmark dealership changes hands, but staff stays in place. Maddie’s Motor Sports, LLC, the largest powersports dealership group in New York State, has purchased certain assets of Ithaca Recreation Sports. The purchase was finalized on December 26th and Maddie’s Motor Sports is doing a quick reset of the dealership with plans to reopen to the public on January 7, 2025. On top of the five additional people already hired, Maddie’s will be retaining all of the staff of Ithaca Rec.
“Ithaca Recreation is highly regarded as one of the oldest and well-known powersports dealerships in the Finger Lakes region,” said Graham Marcus, Maddie’s Vice President. “They helped pioneer many local hare-scramble races and were part of the founding group that created what is now known as the “New York Offroad Association” or NYOA for short. Their dedication to the powersports industry has helped them build a strong base of loyal customers over the past 30 plus years in the area.”
The Ithaca Recreation team has worked hard over the past few decades to build a successful business, and their hard work shows in their dedicated staff and loyal customer base. They have become the place for Sea-Doo watercraft in the area. “They have become the place for Sea-Doo watercraft in the area.”
This acquisition expands the total dealership group to six locations, including sister store Empire Powersports in Phoenix, NY. while offering 15 individual OEM lines and dozens of parts and accessory lines throughout our network. Marcus adds, “We are also excited to grow our presence in Western New York. This will be our 6th rooftop in Western New York market.”
About Maddie’s:
Maddie’s was founded in 2012 as Maddie’s Motor Sports, as a family-owned and operated business offering new and pre-owned motorcycles and powersports vehicles, parts, and service. The company has since become Western New York’s powersports leader, offering a wide range of new and preowned vehicles, unmatched customer service, outstanding technical service, accessories, and apparel. Maddie’s dealerships have developed a large network of financing options to offer their customer base a personalized financing portfolio to suit each customer’s unique needs. There are Maddie’s locations in Dansville, Farmington, Hamburg, Spencerport, Phoenix, and now Newfield, NY. The company is regarded among the top U.S. dealers for Indian Motorcycle and Polaris off-road vehicles. Additional news about all Maddie’s Motor Sports’ locations is available at:
