As part of its continuing Dealer Spotlight series, Yamaha Motor Finance Corporation is highlighting the achievements of Rocky Mountain Cycle Plaza (RMCP) in Colorado Springs, Colorado. This spotlight recognizes RMCP’s business turnaround and the strength of their long‑standing partnership.
“A couple years ago, we were using other lenders aside from Yamaha Finance,” said Courtney Hupe, RCMP’s Sales & Finance Director. “It wasn’t until I started to build my relationship with Yamaha Finance, when we started to realize all the support that Yamaha Finance was able to give us as a dealership and for our customers.” Courtney emphasized the responsiveness of the Yamaha Financial Services team as a huge contributor to her dealership’s success.
Courtney adds her relationship with Yamaha Financial Services as “getting better and better as the years go by.” She highlights the resilience of her Financial Products Sales Manager, Jerry Reese, as what makes RCMP and Yamaha’s partnership of 10+ years so strong. “My growth and success with Yamaha Finance, I owe it all to Jerry. He is the best guy. He’s a huge asset and we have such a great working relationship together,” claims Courtney. “I have 100% trust in him to know that my deals and my customers will get taken care of because he’s on their side, as well.”
Together, RMCP and Yamaha Financial Services demonstrate a shared commitment to outstanding performance in retail and finance excellence. This reflects the strength of long-term relationships built on trust, responsiveness, and support for dealers and their customers. Dealers are encouraged to connect with their Yamaha Financial Services team to explore opportunities to enhance their retail and finance approach.
