Just in time for the NVP in Madison, Parts Unlimited introduced iGO Bikes from Canada and added Earlin Rosa to the eTeam. An expert in the emerging eBike sector, Rosa will serve as the new Eastern e-Bike Category Manager for the distribution giant.
Rosa comes to Parts Unlimited with channel development experience in specialized bicycles and powersports products. He is also credited with starting the GNCC E-Bike Race Series and has personal racing experience as well. In his spare time, Rosa enjoys hunting, cycling, fishing and politics. Of course he also enjoys motorcycles!
If you missed the demo rides around Lake Monona at NVP, you the holeshot on iGO Bikes here:
