

Rad Power Bikes announces the appointment of industry veteran George Lee as Director of Sales. “This key addition will further strengthen and grow the company’s retail partnerships, enhancing the overall customer experience and accelerating growth” claims CEO Phil Molyneux. Lee was most recently the director of strategy & operations for Conte bike’s retail chain. Before that, he was with Specialized for eight years, most recently as global retail operations manager.
“Rad Power Bikes is strategically positioning itself for sustained growth by focusing on safety, reliability and customer accessibility,” claimed Phil Molyneux, CEO of Rad Power Bikes. “Our commitment to strengthening our product offerings and broadening our retail experiences for customers ensures more people can experience the benefits of e-bikes.” Rad has nine RadRetail locations and more than 1,200 retail and service partners across North America.
“As we continue to innovate and grow beyond our direct-to-consumer roots, we remain dedicated to maintaining the highest standards of safety, quality and customer satisfaction, which have been key in building our strong reputation with customers and retailers large and small,” concludes Molyneux.