



Straight from Italy! With a dealer-direct business model, a host of top racers and distribution via James Stewart’s Seven, AIROH Helmets is headed to your store. “Although AIROH has had a presence in the USA Supercross field for about 10 years, we are now equipped with a broader product lineup and an exceptional sales team to make a significant impact,” says Dennis Bloch, CEO of AIROH USA.
“From off-road and street to cruiser and sportbike helmets, AIROH is poised to offer it all. Nicknamed the ‘Ferrari for your head,’ the brand captivates anyone who sees it—and truly impresses once they pick it up. Known for its deep racing heritage, lightweight design, and striking aesthetics, AIROH stands apart.”
Look for AIROH Helmets on the heads of Jason Anderson, Tom Vialle, MRP Husqvarna, Cody Webb, and Cooper Abbott this year in the USA. On the international circuit, look for AIROH helmets on Jeffrey Herlings, Antonio Cairoli, Liam Everts, David Alonso, Andrea Locatelli and Danilo Petrucci and many more.
The brand will be available directly to dealers through AIROH USA in Spring 2025. Stay tuned for the launch coverage in Dealernews!