Segway was looking to do something special for the Sand Sports Super Show this your, so they decided to go straight to the source — UTV Source, that is — for a trick take on the Villain. The results will be revealed at this year’s Sand Sports Super Show in Costa Mesa, CA. The show stopper crafted by the UTV Source team, will highlight products from KC HiLiTES, Rugged Radios, TMW, DRT and PRP… along with unique components from several other industry partners—some of which may be making their debut!
“As an off-road enthusiast, my aim with the Segway Villain build was to create something both exciting and practical for the end consumer,” explains Rick DeWeese from UTV Source. “Every detail was crafted with functionality and practicality in mind, ensuring this vehicle not only stands out but also showcases the realistic potential of the Segway Villain platform.”
“Working with partners like UTV Source on projects like this helps create a unique brand experience for events such as the Sand Sports Super Show as well as serves as a testament to our willingness to adapt to the ever-changing consumer demands,” claims Gabriel Cruz, Marketing Director at Segway Powersports. “We’ve partnered with a variety of aftermarket companies to offer Segway owners a dynamic range of customization options, and UTV Source has been essential in bringing that vision to life.”
The UTV Source Segway Villain build will be on display to the public for the first time in the Segway Powersports Booth #9021-LI at the 2024 Sand Sports Super Show in Costa Mesa, CA from Sept. 20th – 22nd. Segway Powersports will also be onsite with their full lineup on display.
