Believing that knowledge is power, Segway partnered with Brandecation to launch its new online Training Academy at AIMExpo. The academy offers a centralized hub for dealership staff to access on-demand training resources, certifications and access incentives. The Segway Powersports Academy provides a structured learning environment and a diverse curriculum that covers product knowledge, sales techniques, customer service excellence, service and maintenance procedures, and warranty and support information, according to the announcement in Las Vegas.
“The decision to create an online training academy was driven by our need to streamline and enhance the training experience for our dealer network,” explains Caitlyn Williams, Field Marketing Manager for Segway Powersports. “As we continue to expand, it’s vital that all of our dealers, regardless of location, have access to the same comprehensive, up-to-date training. With a structured online platform, we can provide consistent education on product knowledge, sales techniques, and customer service practices, ensuring that every dealer can deliver a top-tier experience to Segway Powersports customers and fully support our growth as a brand.”
The Segway Powersports Academy provides a structured learning environment and a diverse curriculum that covers product knowledge, sales techniques, customer service excellence, service and maintenance procedures, and warranty and support information. “This on-demand learning platform makes it easier for new hires to get up to speed quickly and for experienced staff to stay current with new product updates and selling techniques,” Williams adds. “This approach boosts confidence and ensures that every team member is aligned with our brand’s standards and prepared to meet customer needs with precision and knowledge.”
Key features of the Segway Powersports Academy include:
• User-friendly interface: Brandecation’s platform is simple to use and provides everything dealers need in one place.
• 24/7 accessibility: Available on-demand, allowing dealer staff to learn at their own pace and convenience.
• Centralized hub: A one-stop shop for training, a media center, and announcements.
• Incentive programs: Motivates and rewards dealer staff for completing courses and achieving certifications.
• Direct line of communication: Facilitates seamless communication and support between Segway Powersports and its dealer network.
“We believe the Segway Powersports Academy will enhance the overall customer experience at Segway Powersports dealerships,” says Segway’s Sales Operations Manager JJ Pecsok. “By equipping our dealers with the necessary knowledge and skills, we empower them to provide exceptional service and support to our customers. Dealers will be better equipped to answer customer questions, provide expert advice, and offer efficient support, leading to a more satisfying and enjoyable customer experience. This translates to increased customer satisfaction, stronger brand loyalty, and ultimately, continued growth for Segway Powersports.”
He concludes, “With the Segway Powersports Academy, we can quickly and efficiently onboard new dealers in any location, ensuring they are equipped with the knowledge and resources they need to succeed. This scalability is crucial for our continued expansion and allows us to maintain a consistent brand experience across all markets.”
