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SHIFTING GEARS

 

Good things happen for good people! Digital Lead Performance (DLP), a digital sales solution serving powersports dealers internationally, has promoted Taylor Loethen to Director of Operations. Loethen has been with the company since its inception and was formerly the Director of Marketing & Development. "Taylor's combination of hard work and dedication will continue to propel DLP and our dealers forward," commented Aaron Barney, COO for DLP.

"We're excited about this transition and to continue raising the bar in terms of performance and delivery." Since its inception, Digital Lead Performance has helped dealer clients sell more than 9,200 units, resulting in more than $170M in total revenue and for nearly 80 dealers internationally. Immediate plans call for securing new technology and improving their offerings to dealers, which Loethen is heavily involved with. "At DLP, we're committed to investing in the members of our team and placing the right people in the right positions to take the business to the next level," concludes CEO and long-time dealer himself, Scott Fischer.

 

 

 

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