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BLUE OCEAN

 

Take your bearings and set a course for our industry tradeshow! David Savlowitz and Michael Ponton of Competitive Analytics will inspire and equip AIMExpo attendees to chart their own path to innovation and prosperity in the keynote session, “Navigating New Horizons: Unleashing Success with Blue Ocean Strategy,” on Tuesday, February 6.

“The transformative power of Blue Ocean Strategy is essential for achieving unparalleled success,” said Savlowitz. “Currently, many industries and businesses operate in ‘red oceans,’ where merciless competition turns the ocean blood red. But ‘blue oceans’ have vast, uncharted possibilities that can lead to profits and opportunities for all. In a rapidly evolving economic and business landscape, the need for innovation and differentiation has never been more crucial.”

“Savlowitz and Ponton are both extremely knowledgeable about our space and recognized leaders in business strategy and economics. Their insights and ideas will help all of us level up our business strategies,” said Erik Pritchard, president and CEO of the Motorcycle Industry Council. “I’m looking forward to introducing them on the AIMExpo education stage.”

“AIMExpo brings competitors and colleagues together under one roof at one time with a singular goal of continuous improvement to move the industry forward," concludes Savlowitz. "We do this together!”

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