Top 100 winner makes good! Mark Moses, founder and general manager of the award-winning Indian Motorcycle Charlotte announced two new owners of the World’s First Indian dealership. Tim Sutherland, owner & GM of Coastal Indian Motorcycle of Myrtle Beach SC and Lloyd Greer, founder and owner of Lloyd’z Motorworkz of Pine Bush, NY signed the new ownership agreement in April.
Already well-known in the motorcycle industry, both Tim and Lloyd bring exceptional skills and expertise to Indian Motorcycle Charlotte, claims Moses: “We are absolutely thrilled to have these two icons of our industry become owners of what we started here over 10 years ago. Indian Motorcycle Charlotte is already the world’s leading Indian dealer and these two professionals bring their enormous experience, expertise and legendary success in world-class operations as well as jaw-dropping custom motorcycles with gobs of horsepower. We plan to be known as the ‘World’s First, Finest, & Fastest Indian Motorcycle Dealer.’”
“We are very excited to become owners of Indian motorcycle’s flagship dealership,” adds Sutherland. “Mark Moses has an impressive reputation in the industry and we see tremendous synergies within this group. Frankly, we expect dramatic growth in the next decade as the world’s premier source for Indian motorcycles.” Sutherland established Coastal Victory in 2004 and developed an international reputation for creating award-winning custom Victory Motorcycles (Hot Vic) over the last 14 years. Coastal was the #3 Victory dealer in the world when Polaris discontinued the brand. Coastal Indian recently won Hot Bike magazine’s national custom competition and Sutherland’s Indian Chief-based creation toured as the Hot Bike National Grand Champion.
Lloyd Greer has been building high performance speed machines from an early age and is widely rumored to have gasoline in his blood. “We are bringing together three unique and powerful personalities, and our intent is to take these great talents and build something bigger, better and of course, faster,” says Greer. “We are all committed to delivering great customer service and plan to capitalize on the Charlotte-NASCAR aura to reflect our bias on performance.” Greer has been building extreme high-performance cars and motorcycles for over two decades and Lloydz Motorworkz continues to offer hundreds of hi-performance Victory parts as well as a growing number of performance options for Indian motorcycles.
Lloyd Greer and Tim Sutherland met a decade ago during a Myrtle Beach Rally, where Lloyd had his dyno for on-site testing. They struck up a conversation, discovered mutual interests and have been fast friends ever since. This new venture is the culmination of a strong belief in the future of Indian Motorcycle and its growing global market.
Indian Motorcycle Charlotte opened its doors in October 2008 as the first Indian dealer in the world, with a variety of Kings Mountain-built machines. Located about 25 miles from the factory at I-85 Exit 22, the unique building has won numerous architectural design awards. The business was a Dealernews Top 100 dealer every year since 2010, the first year it was eligible. In addition, Indian Motorcycle Charlotte has won awards for a wide variety of merchandising, advertising and promotion programs.
