Yamaha Motor Finance Corporation (YMFC-US) continues their Dealer Spotlight series with an uplifting success story from VForce Marine in Orlando, Florida. One of dealerships’ notable accomplishments is their work with Hubbs-SeaWorld Research Institute (HSWRI). The non-profit scientific research organization is focused on marine life conservation, ocean health and animal rescue.
VForce Marine is able to support local conservation efforts by providing the vehicles used by HSWRI staff. “Truly, one of the things I cherish most is being able to give back to the community, give back to the wildlife and give back to this amazing ecosystem that we have,” says GM Dewayne Nighswonger.
General Sales Manager Beth Castle adds that the dealership’s success with many of their customers is due, in part, to their partnership with Yamaha Financial Services. Beth refers to Bruce Scott, their Financial Products Sales Manager, as “invaluable” to their team. When describing how Bruce and Yamaha help VForce’s customer experience, Beth explains, “We have all of the resources right there, ready to work and make that deal happen.”
The VForce Marine team is grateful for the strength of their partnership with Yamaha and look to continue their successes long into the future. “We have truly assembled the best team in the business,” concludes Nighswonger. “Every team member plays a role in creating an exceptional customer experience, and our success would not be possible without their commitment and dedication.”
