Part I
Part II
Indian has partnered with Veterans Charity Ride to create a new military-themed clothing line to benefit veteran rehabilitation efforts, donating 100% of proceeds to VCR and its veteran rehab efforts. The Honoring Heroes’ collection was designed to recognize and support those who have served in the United States Military, while at the same time providing resources for post-war veterans rehabilitating within the VCR program.
“It’s been an honor to support the Veterans Charity Ride over the last several years, as the organization does incredible work in supporting post-war veterans as they transition to life as a civilian,” said Ross Clifford, Indian VP of P,G&A. “That said, we are proud to release our new Honoring Heroes collection to not only show appreciation for our troops, but to directly help fund VCR’s important programming.”
Created by veteran Army Paratrooper Dave Frey, VCR leverages the therapeutic effects of motorcycle riding to create an adventure of a lifetime for wounded and amputee combat veterans adjusting to post-war life. Each year VCR hosts 15-to-20 veterans on a therapeutic ride from the Southwest to Sturgis Bike Week. Throughout the trip, veterans conduct team-building exercises that allow riders to share their service experience during the emotional and mind-detoxing motorcycle ride.
Dealernews got the scoop on Frey vision of throttle therapy in a two-part episode of Dealernews LIVE at the AIMExpo awhile back:
https://www.youtube.com/watch?
Part II
https://www.youtube.com/watch?
To learn more about the collection visit the Indian Motorcycle Outpost. To support the Veterans Charity Ride, donate, or to learn more visit VeteransCharityRide.org
