The history of the Sturgis Rally roars to life on the cover of the 2024 Sturgis Motorcycle Rally Magazine in a painting by renowned artist Scott Jacobs. The annual handbook of happenings, businesses and the best places to ride and hang out during the Rally, the magazine is published by the Sturgis Motorcycle Museum in partnership with the City of Sturgis. Thousands of copies are distributed through tourist information centers and businesses throughout the summer.
This year's cover artwork called ”Uphill Victory” marks the 14th time that Black Hills resident Jacobs has created the image that captures the spirit and history of the Rally. "Uphill Victory" is a tribute to the legacy of the Sturgis Rally's hill climbs that began in 1957 and continue to this day.
The painting depicts a 1930 DAH, one of the rarest motorcycles ever created by Harley-Davidson. "I love a subject like the DAH, which is a motorcycle few Harley riders have ever seen," said Jacobs. "The challenge of being visually accurate on the motorcycle and creating a scene that is attractive to the audience is one that I really enjoy."
He created the painting using images of the meticulously restored DAH model at the Wheels Through Time Museum in North Carolina and verified details of the rare Harley with museum owner and close friend, the late Dale Walksler. The creation process itself was a labor of love. More than 200 photographs and 300 hours of meticulous work with brushes, airbrushes, acrylics, and glazes were poured into this masterpiece.
The 2024 Sturgis Motorcycle Rally Magazine, featuring Scott Jacobs' "Uphill Victory" on the cover, is a must-have for rally attendees and visitors to the Black Hills. It's available starting this week at tourist information centers and businesses throughout the region.
