The National Powersports Dealer Association (NPDA) is pursuing an aggressive path to drive the Powersports Industry to greater success. Since its founding less than two years ago, the NPDA has grown to more than 260 Powersports Dealer members. The Board of Directors of eight men and three women are Harley-Davidson and metric dealers from Alaska to Virginia, Ohio to Texas.
The NPDA has had a very active presence at the three-day AIMExpo in Las Vegas which concluded today. The group was an exhibitor, held a series of private meetings for Harley-Davidson Dealers, Board members and Advisors have been featured show speakers, and it conducted its first Annual Update Meeting.
The February 16 Annual Update featured NPDA leadership, as well as representatives from nearly all of the 19 Partner companies that provide financial and intellectual support to the association.
During the meeting, NPDA Chairman Bob Althoff presented recent accomplishments of the group, including:
• Formation of a Foundation to meet Dealer needs and support charities
• Launched the Powersports Industry Growth Initiative, which will include visual campaigns to help “mainstream” the industry on various media platforms
• Partnering with Tucker Powersports to provide its highest-volume customers with free or reduced fee membership in the NPDA
“This is an incredible time for our organization, and I am humbled by the incredible work of our Directors and Advisors, and the support of Dealers and Partners, in making it all come together,” said Bob Althoff, NPDA Chairman. “Of course, the challenges Dealers are facing are on-going. What we love we have to make last, and we have exciting plans to continue our momentum.”
One area in particular will attract attention from the group’s leadership throughout the year: Education. The group’s Education Committee will further its efforts to arm Dealers with valuable, pertinent information and lessons that can help them grow their businesses and improve profitability. Other agenda items include establishing a lobbying presence in Washington D.C., improving connectivity between Partners and Dealer members, and launching in-person gatherings to promote Dealer-to-Dealer engagement.
“We are here to serve Dealers, such as providing them with tools to run their businesses better and advocating on their behalf, and even helping them enjoy this industry we all love,” said NPDA Organizing Director Darris Blackford. “We are excited to see how things unfold throughout 2023 and beyond.”
For more information about the NPDA, please visit www.npda.org
