Industry veteran Jason Walling has joined the Segway Powersports team as VP of Sales & Marketing. "I'm excited to help expand our reach in the powersports industry by showcasing the performance and technology features of Segway's products," said Walling. "I look forward to implementing compelling sales and marketing strategies, fostering solid relationships with our Dealers and driving consumer demand for Segway's Powersports line.
With 20+ years of powersports industry experience, Walling began as an independent rep, followed by roles with Fox Racing, Parts Unlimited and Troy Lee Designs. For the past eight years, he has worked in sales with three other ATV/UTV manufacturers. In his new role, Walling will be tasked with recruiting sales and marketing professionals, establishing strategic partnerships, collaborating with Dealers, and implementing new marketing strategies for Segway's powersports line.
He will be based out of the company's U.S. headquarters in McKinney, Texas. “I'm excited to contribute to the outstanding job that Shane Wilson and the rest of the Segway crew have done to get this division off the ground in the US market,” concludes Walling.