Just in time for the run-up to Sturgis, Race Winning Brands brought in industry expert and marketing guru David Zemla as its Powersports V-Twin Technical Sales Manager. This strategic move enhances RWB’s expertise and adds another passionate enthusiast to its growing team. “I am pleased to welcome David to the Race Winning Brands family and believe his multiple experiences in the powersports industry will add significant value to Race Winning Brands,” stated Cary Redman, Vice President of Sales and Category Management. “We believe his knowledge and experience will benefit our customers and help RWB unlock additional opportunities for improvement in the V-Twin market.”
Zemla spent many years managing sales and marketing efforts for a range of industry leaders, including Burly Brand, Performance Machine and Progressive Suspension. Most recently, he held the roles of Vice President of Marketing for S&S Cycle and Director of US Operations for Bitubo USA. His years spent as an avid rider, enthusiast, powersports consumer and professional have given him a 360° perspective on the V-Twin industry. “I’ve had the absolute honor to work with some of the best brands in the V-Twin aftermarket and I am excited to continue that legacy with the RWB team,” adds Zemla.
“RWB and its powersports teams at JE Pistons, Manley Performance, PAC Racing Springs, Rekluse, Trend Performance and Wiseco are thrilled to welcome David aboard and look forward to evolving RWB’s products, service, and support for V-twin riders everywhere,” concludes Race Winning Brands Marketing Director Kevin Bailey.
