
Just in time for AIMExpo, Piaggio Group Americas Booth #3097 has a new head. “It is with great pleasure that we announce Andrea Gucciardi as operating President and CEO of Piaggio Group Americas. With over two decades of experience as a Senior Executive with premium brands in the automotive and sport industries, Andrea will bring extensive knowledge and innovation to the local markets.”
Prior to Piaggio he was Sales & Dealer Network Director for the BMW Group in the Italian market, GM for Rolls Royce Motor Cars Italia and BMW Roma Motorrad Director.
“At Piaggio Group Americas, Andrea will oversee operations across the USA, Canada and Latin America, and will usher in new strategies and achievements for the powersports industry,” according to the announcement. “We are excited for this new chapter of Piaggio Group Americas.”