
Here is the post on X referenced by Charlie Cole:
“We remain committed to listening to all members of our community as we continue on our journey together as one Harley-Davidson. United We Ride… After an internal stakeholder review, Harley-Davidson confirmed they have not operated a DEI function since April of this year.”
https://twitter.com/harleydavidson/status/1825564138032234994/photo/1
More telling are the 10,000+ comments that have been made since 9:03 am August 19. Charlie Cole is not an outlier, but a loyal dealer concerned about his customers, his staff and his industry. NPDA is not an “insignificant” minority, but a growing voice of the dealerships who can’t be dismissed as easily as an individual.