Piaggio Group Americas added industry veteran Shahin Alvandi to the team just in time for EICMA. Alvandi stepped in as the new West Coast Regional Sales Manager. Most recently GM for legendary SoCal dealership Pro Italia and MotoCorsa in Portland before that. However he actually started as the Sales & Finance Manager at Seminole Harley-Davidson.
“His love for motorcycles started from his teen years in California, where he visited local shops and fell in love with quirky and interesting bikes like his early generation Aprilia RSV-Mille,” says Cecilia Fassina, Brand & Trade Marketing Manager. Now, with over a decade of experience in managing finance and sales at multi-brand motorcycle dealerships, his focus and greatest passion are creating and facilitating a vibrant community hub where riders of every skill level are welcome and celebrated.”
Best known for his active social media presence, and his work as producer and co-host of Brap Talk Motorcycle Podcast, Shahin brought his 20+ years of motorcycle industry experience to the Piaggio Group starting in September 2025.
