


Avalanche Motorsports founders Todd and Austin Myers have slid their dealership to Boston-based investor Brian Zimmerman. What started as a small, Washington, N.C., powersports business in 2005 has grown into a full powersports, marine and RV emporium… but despite the expansion the fundamentals have not changed: treat people right, keep it honest and never pressure anyone into a sale. Todd and Austin have stayed hands-on the entire time, building a team and customer base that means a lot to them.
“It has been our greatest pleasure serving our customers over the past 20 years. Along the way, we’ve built friendships and relationships that extend far beyond business,” says Todd. “Together, we’ve supported initiatives and created opportunities within our community that bring a level of fulfillment no balance sheet could ever capture. Looking back, it’s still humbling to consider how far we’ve come from our earliest beginnings.
“With that said, there comes a time to bring new life and vision into a business. This led us to make the very difficult and emotional decision to sell our family-owned and operated company. We firmly believe that change creates opportunity—without it, growth can stall.
“We’ve put a lot into this place over the years, and we’re proud of what it’s become,” state adds Austin. “It’s always been about the people, our team and our customers.” The decision to bring in a buyer came from wanting to step into new opportunities while making sure the business keeps moving forward with the right person in place. “We feel good about Brian stepping in and helping take it to the next level while keeping that same feel.”
Zimmerman brings experience across several industries with a focus on building strong teams and improving how businesses run. He steps into Avalanche Motorsports with a lot of respect for what’s already been built. “This is a strong operation with a great foundation,” said Zimmerman. “I’m looking forward to working with the team and continuing to grow the business the right way.”
“I chose Avalanche Motorsports because it aligns with both my personal passions and business values,” says Zimmerman. “There’s a strong foundation and a great team here, and I’m excited to build on that while continuing to create a place where customers feel welcomed and excited about their next adventure.”
Viking Mergers & Acquisitions advisors Dan Wilson and Brad Holman facilitated the transaction, representing Todd and Austin Myers throughout the sale process and helping identify a buyer aligned with the company’s values, team and long-term growth potential. “Todd and Austin built Avalanche Motorsports with the kind of integrity and customer loyalty buyers immediately recognize,” says Wilson. “Our role was to help them navigate the process, protect what mattered most to them, and find a buyer who understood the business beyond the numbers.”
Wilson concludes the outcome reflects the importance of finding alignment between seller priorities and buyer vision: “For Todd and Austin, this was about more than a transaction. They wanted to know the team, customers, and culture would be in good hands. Brian brought the right combination of operational experience, respect for the business and enthusiasm for its future.”
About Viking Mergers & Acquisitions
Viking M&A supports business owners with annual revenues ranging from $2M to $250M. Viking offers complimentary business valuation services, ongoing valuation updates, and comprehensive exit planning and strategy for small and middle-market business owners. One of the largest and most successful mergers and acquisitions firms in the United States, Viking is headquartered in Charlotte, NC and Tampa, FL. The firm boasts 19 offices strategically positioned across the U.S., providing exceptional brokerage services as well as mergers & acquisitions advisory work. Over the past 30 years, Viking has successfully sold more than 950 businesses, achieving a closing ratio more than three times the industry average. Viking consistently maintains an impressive 85% closing rate, securing sellers an average of 96% of their asking price. To request a confidential, complimentary business valuation or for more information about selling or buying a business, click here:
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