In a deal orchestrated by Performance Brokerage Services, two legendary Virginia dealerships — Bull Run Harley-Davidson and Patriot Harley-Davidson — have joined forces under Paul Veracka’s PVM banner. “This strategic transition is part of Harley-Davidson Motor Company’s ongoing initiative to strengthen its dealer network and elevate the customer experience for riders nationwide,” explains Veracka. Originally launched as Whitt’s Harley-Davidson in the early 1980s, the Northern Virginia landmark was renamed Bull Run Harley-Davidson after its 2017 acquisition by the Lindsay Automotive Group and continued serving customers from its historic Old Town Manassas location, becoming a premier destination for Harley-Davidson enthusiasts throughout the region.
“After helping us acquire Patriot Harley-Davidson, George Chaconas of Performance Brokerage Services maintained a keen eye on the Washington metropolitan area,” Veracka adds. “When Lindsay Automotive Group decided to close Bull Run Harley-Davidson in Manassas, George connected with us to help manage the transition for the local market. By supporting HDMC and welcoming these riders, Patriot Harley-Davidson is proud to help strengthen the regional dealer network and ensure uninterrupted, excellent service for the local riding community. It was a pleasure working with George, Juan Pardo, and Morgan Ross again—they are absolute professionals and true industry leaders.”
“It was an honor and a privilege to represent Lindsay Automotive Group in the successful transition of Bull Run Harley-Davidson to Paul Veracka of PVM Enterprises,” added Chaconas who dialed in both ends of the deal. “This merger complements their Patriot Harley-Davidson dealership — a dealership I had the pleasure of assisting Paul in acquiring several years ago — supports Harley-Davidson’s efforts to strengthen its dealer network. Special thanks to John Smallwood, CFO of Lindsay Automotive Group, for his professionalism and leadership throughout this complex deal. Congratulations to Paul Veracka and all involved in this exciting new chapter. I wish Paul and his team continued success as they continue serving the riding community throughout Northern Virginia.”
Over the past 5 years, Performance Brokerage Services has advised on the sale of nearly 450 dealerships, making it the highest volume dealership brokerage firm in North America. Senior Partner George C. Chaconas and Partner Juan C. Pardo — both of the Harley-Davidson & Powersports Division for Performance Brokerage Services, were the exclusive sell-side advisors for this transaction.
The combined operation will bring together the teams from both dealerships under one roof at Patriot Harley-Davidson in Fairfax, Virginia. Staff from Bull Run H-D transitioned to the Fairfax location on Monday, June 1 and Bull Run officially closed Sunday, May 31st. “We are bringing these two great teams together to create something even bigger and better for riders across Northern Virginia,” concluded Veracka. “By combining our people, resources, and passion for Harley-Davidson, we can deliver more inventory, more events, and an even higher level of customer service. We remain fully committed to this brand and to every rider who chooses to ride with us.”
About Paul Veracka & PVM Enterprises
With more than 20 years of leadership experience and deep roots in the motorcycle industry that span generations, Paul Veracka’s PVM Enterprises has built a nationwide network of premier Harley-Davidson dealerships. Together, the organization is projected to deliver more than 10,000 motorcycles this year, further solidifying its reputation as one of the most influential groups in the Harley-Davidson community.
The Paul Veracka group of Harley-Davidson stores, known as PVM Enterprises, consists of High Octane Harley-Davidson, Billerica, Massachusetts, Manchester Harley-Davidson, Hooksett, New Hampshire, Stars & Stripes Harley-Davidson, Langhorne, Pennsylvania, Old Glory Harley-Davidson, Laurel, Maryland, Palm Beach Harley-Davidson, West Palm Beach, Florida, Alligator Alley Harley-Davidson, Sunrise, Florida, Rockstar Harley-Davidson, Fort Myers, Florida, Motown Harley-Davidson, Taylor, Michigan, MotorCity Harley-Davidson, Farmington Hills, Michigan and is pleased to add Bull Run H-D team to the Patriot Harley-Davidson, Fairfax, Virginia family. More details at:
