DEALER HEALTH IS INDUSTRY HEALTH
Michael Maledon, President Elway Powersports
NCMDA SPRING FLING
State Dealer Meeting
OVERLAND EXPO
Dealers Branch Out
News By Category
News
The American Motorcyclist Association reminds motorists to be aware of motorcyclists on the open road as riding season kicks off this Motorcycle Awareness Month.
Building on its ongoing support of the global riding community, Can-Am rolled out its “3 Wheel Collective” on International Female Ride Day (IFRD), an initiative that unites women riders from around the world every first Saturday of May through a shared passion for the open road.
Promoting from within, National Powersport Auctions (NPA) has elevated long-time team player Brad Maxon to Regional Operations Manager.
Shifting Gears
Promoting from within, National Powersport Auctions (NPA) has elevated long-time team player Brad Maxon to Regional Operations Manager.
LaCheryl E. Jones, a leader in motorcycle safety policy and rider education, has joined the Motorcycle Safety Foundation as Director of Curriculum & Training Strategy.
“We are excited to announce a new addition to the Segway Powersports team,” says Marketing Director Gabriel Cruz.
#ShiftingGears as Courtney Bernhard leaves Performance Brokerage Services for a new role with Garage Composites.
Shocking news from Zero Motorcycles: As the company celebrates its 20th anniversary, the European-based team welcomes Jarno Middelbosch as the new Senior Director of Global Marketing.
Heads up! Leatt Protectives is looking according to the latest from Motorcycle Industry Jobs:
DOING THE RIGHT THING Backed by the Motorcycle Industry Council, the Recreational Off-Highway Vehicle Association and the Specialty Vehicle Institute of America, the Right Rider Access Fund directs industry-supported funding to national, state and local organizations working on the ground to maintain trails, improve safety and promote responsible riding. RRAF recently granted $597,209 to 21 projects across the country, supporting trail maintenance, rider education, and efforts to preserve and expand access to off-highway vehicle recreation. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/doing-the-right-thing/
TARIFFS BE DAMNED, EVOLUTION CHARGES AHEAD! While the tariffs have certainly hindered international trade for leading electric vehicle producer Evolution Electric Vehicles, it has not stopped their innovation. In fact, Evolution has announced a significant expansion of its U.S. patent portfolio covering its flagship D5 and D-MAX golf cart platforms. These patents reflect the company’s continued investment in design, functionality and user-focused engineering, further solidifying Evolution’s position as a leader in next generation golf carts. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/tariffs-be-damned-evolution-charges-ahead/
GETTING THE HOLESHOT ON SEMA! Denago PowerSports is an early adopter of the Specialty Equipment Market Association (The SEMA Show) Powersports Pavilion. “It will be a great opportunity to get the word out on our new UTV right as it enters the market,” says GM David Garibyan. Of course Dealers saw it first on the cover of Dealernews and a sneak peek at a prototype during AIMExpo, but SEMA represents the perfect place to meet the market where it has historically gathered. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/getting-the-holeshot-on-sema/
MAYDAY! THE SEMA SHOW IS GOING DOWN! Sound the alarm! Registration for the The SEMA Show opens online Monday, May 4, for the 2026 event. Set for November 3-6 at the Las Vegas Convention Center, the big draw for 2026 is the expanded Powersports / SxS / Lifestyle section in West Hall. The entire hall is intended to create an “Adventure Lifestyle” destination adjacent to the Truck and Off-Road areas. According to SEMA VP of Events Tom Gattuso, the expanded layout reflects real-world consumer behavior, as enthusiasts often own a complete package that includes a tow vehicle, trailer and multiple two-wheel or four-wheel vehicles. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/mayday-the-sema-show-is-going-down/
#ShiftingGears “We are excited to announce a new addition to the Segway Powersports US team,” says Marketing Director Gabriel Cruz. “Chrystal Banz has joined us as our new South Central District Sales Manager. In her new role, Chrystal will support our continued growth and dealer success throughout the South Central region, working closely with our dealer partners to strengthen retail performance and expand the Segway Powersports footprint." Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/shifting-gears-at-segway-3/
In Case You Missed It
Shakespeare said “all the world’s a stage and all the men and women merely players; They have their exits and their entrances…” Certainly the motorcycle worlds’ biggest stage was deep in the heart of Texas as MotoGP took over Circuit of The Americas this past weekend and it was a passion play of epic proportions.
Tariffs, fuel prices, land closures, pick your pain point, here is your chance to discuss the issues directly with your elected officials.
Billed as “A first-of-its-kind Grand Prix and Superbike-style motorcycle racing series” World Moto Clash is set to pay-out the highest single-race first-place prize of $1,000,000!
Due to the rising interest in Indian motorcycles, HardDrive American V-Twin Products has created a product specific catalog for the new Indian.
Charles in charge — this is no TV sitcom but serious business as HISUN Motors USA has announced that Charles Kim has assumed the additional role of Chief Marketing Officer, effective March 10, 2026.





























