THE MOD SQUAD TAKES OVER
Expansion Through Consolidation
TOP 100 DEALERSHIP SOLD
Veracka Buys Bayside
WHERE POWERSPORTS MEETS THE AFTERMARKET
SEMA Invites Dealers To The Show
News By Category
News
The customer is always right? In direct response to requests from membership, the Specialty Equipment Market Association (SEMA) is inviting dealers to the world’s biggest aftermarket event.
On May 18-19, the powersports industry will convene in Washington, D.C., to meet directly with members of Congress to share how policies are impacting local businesses and their constituents.
The bicycle industry has survived a threat of tariffs of up to 50% on steel and aluminum products, according to PeopleForBikes.
KTM has been quietly refining its Freeride E moto for the past decade, but now they are sounding off about more power, greater range and improved charging times for the eMoto.
Seasoned pro Erik Lothian is now calling on dealers in the Midwest for Keeway America — the exclusive U.S. distributor for Benda, Benelli and Keeway motorcycles and scooters.
Shifting Gears
Seasoned pro Erik Lothian is now calling on dealers in the Midwest for Keeway America — the exclusive U.S. distributor for Benda, Benelli and Keeway motorcycles and scooters.
Promoting from within, National Powersport Auctions is proud to announce the promotion of Brandon Perry to Vice President of Sales Operations.
Charles in charge — this is no TV sitcom but serious business as HISUN Motors USA has announced that Charles Kim has assumed the additional role of Chief Marketing Officer, effective March 10, 2026.
Promoting from within: industry veteran Zegin Braun steps up as Vice President of Sales for HISUN Motors USA.
KYMCO is putting a team of pros into the game just in time for March Madness. “I’m encouraged on many levels by the number of high caliber candidates that want to join in the rebuilding of KYMCO in the USA,” says returning powersports leader Joe Wofford who has re-signed with the team as Senior Vice President.
BICYCLE BIZ DODGES ALUMINUM TARIFF BULLET The bicycle industry has survived a threat of tariffs of up to 50% on steel and aluminum products, according to PeopleForBikes.org. The White House on Thursday announced a modified list of products subject to Section 232 steel and aluminum tariffs and bicycles are not on the list. Additionally, e-bikes were removed from the list of products subject to Section 232 steel tariffs. “The Secretary of Commerce and U.S. Trade Representative are authorized to monitor imports, periodically assess the progress of Section 232 tariffs towards achieving their stated goals, and consider input from trade groups and other stakeholders in determining whether additional derivative products need to be added or tariffs adjusted,” the group reported last Friday. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/bicycle-biz-dodges-aluminum-tariff-bullet/
#happybirthday to April cover dealer Michael Veracka! Stay tuned for more big moves by the MOD Squad!
#ShiftingGears Promoting from within, National Powersport Auctions is proud to announce the promotion of Brandon Perry to Vice President of Sales Operations. In this new role, Perry will be responsible for optimizing NPA’s front-end processes, systems and go-to-market strategies across the organization. He will work closely with NPA leadership to ensure continued alignment, operational efficiency and scalability as the company grows. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/shifting-gears-npa-promotes-from-within/
SAVE THE DATE! Win some, lose some… but our industry can’t afford to lose too many more MX facilities. To that end Motocross Track Owner Roundtable Founder Mike Bambrick announces that the next roundtable will take place on April 21st. “Since our last roundtable, we’ve witnessed notable changes in state legislation, rapid technological progress and persistent challenges in the insurance sector that have led to track closures,” he notes. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/save-the-date-5/
Triumph shares a longstanding connection with the quintessential English icon James Bond 007. Most recently Triumph Motorcycles was showcased in the 25th Bond film, No Time To Die, where 007 rides a Triumph Scrambler 1200 XE in the dramatic opening sequence set in Matera, Italy. “Today, we’re excited to announce that Triumph Motorcycles is the Official Motorcycle Partner for the new James Bond video game 007 First Light,” says Triumph PR Manager Eric Van De Steeg. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/speaking-of-triumph-2/
Dirtbag Brands remembers that feeling... do you? From the Dealernews livestream from AIMExpo
In Case You Missed It
With the 84th running of the Daytona 200 coinciding with Ducati’s 100th Anniversary, the brand from Borgo Panigale is stacking the deck in its favor.
New math? By integrating D3O’s industry-leading, CE-certified armor into critical impact zones including shoulders, elbows, knees and hips, RST delivers enhanced shock absorption while maintaining the comfort and flexibility that riders demand in the latest riding apparel.
Speaking of Daytona, D3O will be the title sponsor of Tyler Scott’s D3O M4 ECSTAR Suzuki GSX-R750 at this year’s Daytona 200 for Team Hammer.
Skidmark Garage — Cleveland’s cool community-based motorcycle workshop — is set to close permanently:
Promoting from within, National Powersport Auctions names Mark Piccolo as General Operations Manager of its Philadelphia facility

























