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DEALERNEWS

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SEMA EXHIBITOR SUMMIT

#SEMAPower Welcomes Powersports

INDIAN VS. HARLEY

Dealers Weigh In For Heavyweight Bout

News

07/08/2026

Too late for 2-Stroke Tuesday, but just in time for the ongoing 2-Stroke Revolution taking place in the U.S. marketplace this summer, the 2027 Fantic XE300 smokers are here in the U.S. commencing with Dealer deliveries this month.

07/08/2026

HardDrive/WPS now has Sawicki Speed’s Intimidator Series performance pipes for Milwaukee-Eight (M8) powerplants in stock and available for stocking dealers nationwide.

“A few years ago, we had the opportunity to purchase Muskogee Powersports,” recollects Ron Shumard. “What started as an exciting new chapter has grown into something truly special, thanks to our incredible customers, dedicated employees and the support of our communities.”

Arctic Cat adds long-time BRP regional sales director Avi Laub to head sales.

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Shifting Gears

07/08/2026

Arctic Cat adds long-time BRP regional sales director Avi Laub to head sales.

Following a distinguished career spanning nearly 30 years with the company, Mike Ballweber, president of Doosan Bobcat North America, Inc., is stepping down effective July 31.

Let the good times roll! Kawasaki Motors Corp., U.S.A. welcomes Eiko Kirino as President effective immediately.

The whole package? Effective June 19th, Polaris Inc. has given Dustin J. Semach a seat on the company’s Board of Directors.

The draft is over and Dealers in Miami have a new play caller joining the LeMans team.

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#DEALER NEWS: OAKIES FROM MUSKOGEE EXPAND “A few years ago, we had the opportunity to purchase Muskogee Powersports,” recollects Ron Shumard. “What started as an exciting new chapter has grown into something truly special, thanks to our incredible customers, dedicated employees and the support of our communities. I'm excited to share another major milestone. We have officially purchased Tulsa Powersports / Honda of Tulsa — a dealership that has proudly served Oklahoma riders and outdoor enthusiasts for 47 years at the legendary corner of 21st and Yale.” Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/dealer-news-oakies-from-muskogee-expand/

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Good point Legacy Dealership Services!

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SEMA is coming, are you going? https://dealernews.com/Home/post/issue/july-2026/

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PRODUCT NEWS: HARDDRIVE & SAWICKI SOUND OFF HardDrive American V-Twin Products/Western Power Sports now has Sawicki Speed's Intimidator Series performance pipes for Milwaukee-Eight (M8) powerplants in stock and available for stocking dealers nationwide. This expanded availability enables riders to purchase the systems through their local dealership, eliminating extended wait times and streamlining installation. North Carolina-based Sawicki Speed partnered with its exclusive distribution ally, HardDrive/WPS, to ensure strong nationwide inventory, reliable dealer access, and fast fulfillment. Subscribe To Dealernews To See The Full Story: https://dealernews.com/Home/post/product-news-harddrive-sawicki-sound-off/

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SMOKIN’ Too late for 2-Stroke Tuesday, but just in time for the ongoing 2-Stroke Revolution taking place in the U.S. marketplace this summer, the 2027 Fantic Motor USA XE300 smokers are here in the U.S. commencing with Dealer deliveries this month. “This evolution of the XE platform is set to lead the 2-stroke revolution,” quips CPD Central Powersports Distribution importer Mark Berg. “Power, price point and product positioning… This is what we have been waiting for.” Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/smokin/

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BACK TO ORLANDO – AIMExpo On The Move “AIMExpo has always reflected the industry it serves,” notes Cinnamon Kernes, Motorcycle Industry Council Vice President of Market Expansion. “The conversations taking place today are different than they were five years ago. Technology is changing. Consumer expectations are changing. The business environment is changing. AIMExpo gives people the opportunity to sit down with partners, hear new ideas, compare what's working, and leave with a better understanding of where the industry is headed.” Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/back-to-orlando/

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#GuessWhere Gus is now? #Dealernews

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In Case You Missed It

06/05/2026

Remind customers that Tuesday is Ride To Work Day — and every day should be Ride To Work Day for staff!

The American Motorcyclist Association will once again bring riders, industry leaders and lawmakers together in Washington, D.C., for Ride to Work Day on Capitol Hill on Monday, June 8, 2026.

Before Ride To Work Day, bikers were already rolling to Capitol Hill.

Busy guy! In addition to joining MRF and IMA on their sessions on Capitol Hill, AMA Washington D.C. Representative Zach Farmer was also appointed as a representative to the Motorcyclist Advisory Council (MAC) by United States Secretary of Transportation Sean Duffy.

Drag racer Matthew Maldonado trips the lights and races into Drag Specialties’ South East Region. He is now calling on V-Twin dealers in the North Carolina area.

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