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Jet City Harley-Davidson — a 2025 Gold Service Award and Gold Bar & Shield Award winning dealership — is being rolled up along with Destination Harley-Davidson in Tacoma and operating under a new as yet undetermined name.
Shades of Willie Wonka! The Specialty Equipment Market Association (SEMA) is giving the powersports industry a golden ticket to join in the world’s biggest aftermarket event.
It is all about butts in seats, right? To support its dealer network, American Honda is ramping up its Ride Red Demo Days program for 2026
Following Stage 1’s waterlogged conditions, Stage 2 of Rally-Raid Portugal took the riders across the border into Spain.
Promoting from within: “I’m happy to share that I’ve been promoted to Senior Marketing Manager at Indian Motorcycle Company,” shares Nick Sudheimer on LinkedIn.
Shifting Gears
Promoting from within: “I’m happy to share that I’ve been promoted to Senior Marketing Manager at Indian Motorcycle Company,” shares Nick Sudheimer on LinkedIn.
Crescit Eundo — which is Latin for “It Grows as It Goes” — is the state motto for New Mexico. It is also the perfect description for Austin Ginn and his new role with Parts Unlimited.
Time to get social: Central Powersports Distribution welcomes Erik Hoagenson to the party.
Motorcycle Industry Council members have elected Zach Parham, President and CEO of Comoto Holdings, to the MIC Board of Directors.
Promoting from within, National Powersport Auctions names Mark Piccolo as General Operations Manager of its Philadelphia facility
Although he continues to pour it on, the rainy conditions are wrecking Preston Campbell's Rally 2 win hopes in Portugal. Campbell endured another difficult day as he adjusted to the changing terrain in Spain. He completed Stage 2 in sixth, 9’10” off the fastest time. "It was a long day," admits the dampened, but undaunted Campbell. "We started in Portugal in the rain on some sandy tracks that were super fun and then did a liaison over the mountain into Spain and it became harder and fast. It’s a lot drier and warmer over here, but overall the day was good. I felt good on the bike and looking forward to tomorrow and a full day in Spain, so we’ll see how we go." The American hopeful now sits 6th overall with a 12’56” deficit. Despite the gap, he remains firmly in podium contention, with just three and a half minutes separating him from second place.
TOUGH DAY FOR TOP AMERICANS Following Stage 1’s waterlogged conditions, Stage 2 of Rally-Raid Portugal took the riders across the border into Spain. With more than 500 km on the route chart, riders were hoping for drier weather as they left the very wet Grândola bivouac at 5 a.m. The day began with a 121 km liaison before the timed 377 km special started from Salvaterra de Magos… However dryer didn’t necessarily mean easier! Top American Ricky Brabec went down again — he said yesterday he hates dropping the bike — but he bounced back from yesterday’s two-minute penalty, staying close to the leaders in the early sections. A minor off in the slippery conditions slowed him down, and he finished sixth, 3’51” back. Brabec now sits 4th overall and fellow American Skyler Howes 10 is holding down 8th. “We started out at 5am, with rain pouring rain down during the liaison. The first half of the special it was raining on and off so it was another wet one,” said a soaked Brabec in the bivouac. “Overall, it was good, although I lost the front end, slid out with the bike… I just picked it back up and kept going. The second part of the special was here in Spain and it was dry as there hasn’t been any rain here, so that was something different for a change! Tomorrow we have a loop around Badajoz and it's showing rain, so let’s gear up for more rain and let’s keep trying to make it to the finish line.”
EVERYTHING BUT THE KITCHEN SINK Stage 2 of the World Rally-Raid Championship Portugal proved to be tough on the Top American. Skyler Howes 10 transitioning from the dry desert to Portugal’s wet, mountainous terrain, rode with caution to avoid any mishaps. His steady approach saw him finish 7th on the Stage, 6’13” down, as a fierce battle in the overall standings now looms from 4th place down to 8th. “We got every single type of terrain and weather thrown at us today, full downpour, wet dirt, mud holes, water and then we made our way into Spain onto some slippery, hard pack dusty roads and then the sun came out and it warmed up,” added Howes. “It was a big change of pace today. To be totally honest, I rode really cautiously on the mountain roads, I had one issue where I slid off and I just didn’t want to do that again so I toned it back. But otherwise, other than that one issue I feel like I rode really good today, but really cautiously. So happy to make it to Spain and we’ve got another day here tomorrow.” With more rain expected, the Rally remains in Spain tomorrow. A 297 km loop from Badajoz promises more high-stakes action, with both Brabec and Howes aiming to stay within striking distance of overall leader Daniel Sanders before the Rally returns to Portugal the following day.
#ShiftingGears Crescit Eundo — which is Latin for “It Grows as It Goes” — is the state motto for New Mexico. It is also the perfect description for Austin Ginn and his new role with Parts Unlimited. Adopted in 1882, the phrase originates from the poet Lucretius' De Rerum Natura and describes the growing strength of a thunderbolt, symbolizing the state's growth and future. Ginn is the newest sales rep for the growing South Central Region covering New Mexico. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/shifting-gears-at-parts-unlimited-6/
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